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Case study · SEO

Maintenance Company SEO in Makkah: Midrar Al Thiqa’s First-Month Plan Done in 3 Days

Nola Tech executed the full first-month SEO plan for Midrar Al Thiqa, a maintenance and operations company in Makkah, in three days.

  • Saudi Arabia · Makkah
  • Maintenance, operations and facility management
  • WordPress (Elementor + WooCommerce + Rank Math + LiteSpeed)
Screenshot of the Midrar Al Thiqa Maintenance & Operations Est. website, built by Nola Tech
3 daysto execute the full first-month plan (July 13 – 15, 2026)Nola Tech execution log
8local articles published and submitted for indexingNola Tech execution log
44pages discovered by Google after the sitemap fixSearch Console
22monthly maintenance subscription packages from SAR 900 to SAR 3,000Website

Nola Tech is the agency that executed the first-month SEO plan for Midrar Al Thiqa Maintenance & Operations in Makkah, a new WordPress site built on Elementor and WooCommerce. In this maintenance company SEO project, the full plan was completed in just three days, July 13 to 15, 2026. We then built a custom booking plugin and monthly subscription packages so that visitors arriving from search could become customers.

About the Client: Midrar Al Thiqa Maintenance & Operations

Midrar Al Thiqa is a new Saudi establishment in Makkah working in maintenance, operations and facility management. Its website covers services such as plumbing, air conditioning, electrical work, general maintenance, facility management and furniture moving, aimed at home and property owners in Makkah.

Nola Tech acted as the digital agency. We do not provide maintenance services; we optimized the client’s website for Google and developed the booking and subscription tools on it.

The Challenge: A New Site With Technical Blockers Google Could Not Get Past

The site was brand new, and the client wanted to start picking up keywords and results within a week at most, not months. A full crawl and six months of Search Console exports revealed fundamental blockers:

  • The sitemap returned a 404 error, so Google could not discover pages from it.
  • Service pages carried a nofollow tag.
  • Indexing (noindex) settings were not configured correctly.
  • There was no structured data describing the local business.
  • Images were not optimized for speed.

Beyond SEO, the business needed a clear way to book and pay on the site itself, so that traffic would not be lost after it arrived.

How Nola Tech Delivered Maintenance Company SEO in Makkah

1. A data-driven plan

We built the first-month plan in a six-section workbook with color-coded status for every task, based on a Screaming Frog crawl and six months of Search Console exports, and designed to be executed within days. The workbook has technical, articles and tracking sections, with a “done” column first and a status dropdown, so the client can see progress at any moment without waiting for a report.

2. Technical and indexing fixes (July 13–15, 2026)

  • Fixed the sitemap by re-saving permalinks and purging the LiteSpeed cache; its Search Console status became Success.
  • Requested indexing for more than 10 key pages.
  • Removed nofollow from service pages and corrected the noindex settings.
  • Added LocalBusiness structured data and passed Google’s Rich Results Test (LocalBusiness, Organization and Breadcrumbs).
  • Redirected broken (404) image URLs in Rank Math.

3. Titles and focus keywords

We wrote titles and meta descriptions for ten pages: home, plumbing, air conditioning, electrical, general maintenance, facility management, blog, contact, moving and scrap. Each service page was given its focus keyword in Rank Math.

4. Speed improvements

We enabled WebP images, lazy loading, HTML minification and DNS prefetching through LiteSpeed Cache.

5. Eight local articles

We published 8 articles and submitted all of them for indexing, covering topics such as water leak detection in Makkah, home maintenance tips before summer, the benefits of periodic maintenance contracts for facilities, why electricity bills rise, the best home maintenance company in Makkah, facility management in Makkah, when to replace your home plumbing, and furniture moving in Makkah. Local content like this is part of our content writing service.

6. A booking plugin and monthly packages

After SEO, the focus moved to conversion. We built a custom booking plugin with Arabic and English versions and created 22 monthly maintenance subscription packages in WooCommerce, tiered by the number of visits. Packages link to the plugin automatically by SKU, so the client does not have to update settings by hand with every change. We also refreshed the homepage hero image and added payment-method logos. This part of the work falls under our website design and development service.

Tech Stack

  • WordPress, Elementor and WooCommerce.
  • Rank Math for SEO and redirects.
  • LiteSpeed Cache for speed.
  • WPCode to add structured data.
  • Google Search Console and Google’s Rich Results Test.
  • Screaming Frog for crawling.

Results: The First-Month Plan Fully Executed in 3 Days

Per the Nola Tech execution log (July 13–15 and August 9, 2026), Search Console and the Rich Results Test:

  • 3 days to execute the full first-month plan (July 13 – 15, 2026).
  • 8 local articles published and submitted for indexing.
  • 44 pages discovered by Google after the sitemap fix.
  • 22 monthly maintenance subscription packages from SAR 900 to SAR 3,000, as listed on the website.
  • Google’s Rich Results Test passed on July 15, 2026.

After execution, the work moved to weekly ranking checks in Search Console, so any later plan is built on real data rather than assumptions. On the front end, the site now offers a clear path from search to booking, with a bilingual plugin and packages that appear in it automatically once created.

Lessons for Maintenance Companies

  • Fix what stops Google from seeing you first. A broken sitemap or nofollow on service pages can cancel out any content you publish.
  • Write for your city. Articles tied to Makkah and its services match local search intent better than generic content.
  • Describe your business to Google. LocalBusiness structured data helps Google understand who you are and where you work.
  • Do not stop at the visit. A clear booking form or subscription package turns a visitor into a customer.
  • Make updates easy. Linking packages automatically reduces mistakes when prices change or packages are added.

FAQ: Maintenance Company SEO

Can a monthly SEO plan really be executed in a few days?

It depends on the size of the site and the tasks involved. Here the site was new and the plan was designed for fast execution, so it was completed in three days. Ranking results still take time after execution, which is why weekly Search Console monitoring followed.

What does a new maintenance company website need most for SEO?

A working sitemap, indexable service pages with clear titles and keywords, local business structured data, good speed, and then ongoing local content. See our SEO services for details.

Does Nola Tech build booking systems for service websites?

Yes. For this client we built a custom bilingual booking plugin connected to WooCommerce packages. For another monthly SEO plan in home services, read the Kuwait plumbing SEO case study.

You can visit the client’s site, Midrar Al Thiqa, to see the work. If you run a maintenance company and want similar results, book a free consultation with Nola Tech.

Ready to start your digital project?

Contact us now and get a free consultation from our expert team.